Tyrone, the owner of Centurion Mobile Detail, turned his side hobby into a thriving business with our branding overhaul, business coaching, and marketing transformation. We revamped his image, built high-converting landing pages, and implemented automation, resulting in 2-4 daily interested prospects and positioning him for long-term growth.
Backstory
Tyrone, the founder of Centurion Mobile Detail, was a college student with big dreams but limited resources. What started as a side hobby to earn extra cash was his way of proving to his mom that he could succeed on his own terms. However, despite his ambition, Tyrone’s business struggled to gain traction. Centurion Mobile Detail was perceived as just another car wash service rather than a professional detailing company, and without proper branding or systems in place, scaling the business felt impossible.
The Struggles
Brand Identity Crisis: Centurion Mobile Detail lacked a cohesive brand. It was seen as a casual car wash service instead of a premium detailing company.
No Marketing System: Tyrone had no structured process to attract or convert leads, which left him relying on sporadic word-of-mouth referrals.
Inconsistent Lead Flow: Without targeted marketing, Tyrone wasn’t generating consistent inquiries, leaving his business growth stagnant.
No Sales Process: There was no clear journey to guide potential customers from interest to booking, resulting in missed opportunities.
Our Approach
Once we partnered with Tyrone, we worked with him step-by-step to transform Centurion Mobile Detail into a professionally branded and scalable business.
Brand Revamp: We developed a brand identity aligned with Tyrone’s ideal customer profile. From the company’s colors and logo to its messaging and positioning, Centurion Mobile Detail became synonymous with quality and professionalism.
High-Converting Landing Pages: We built targeted landing pages tailored to showcase Tyrone’s premium detailing services. These pages were optimized to attract high-intent prospects, ensuring a steady flow of qualified leads.
Automations & Systems: We implemented a robust automation system to handle lead follow-ups, booking confirmations, and customer retention through email and SMS. This saved Tyrone time and kept prospects engaged.
Sales Process Optimization: We guided Tyrone in developing a structured lead-to-sale process, including strategies to qualify leads and close deals more effectively.
Tyrone’s transformation was nothing short of remarkable:
Consistent Lead Flow:
Tyrone now receives 2-4 inquiries daily from interested prospects, giving him a predictable stream of potential clients.
Targeted Marketing Strategy: We implemented a hyper-focused marketing approach, ensuring Tyrone’s ads and messaging were reaching high-intent audiences who genuinely needed
Optimized Landing Pages: The custom-built landing pages were designed to convert visitors into inquiries by highlighting Centurion Mobile Detail’s premium services, customer testimonials, and easy booking options. These pages effectively captured leads 24/7.
Automated Follow-Ups: Automation tools ensured every lead inquiry was followed up promptly via SMS or email, keeping prospects engaged and reducing the chances of losing potential customers due to delayed responses.
Professional Image:
Centurion Mobile Detail is now seen as a premium detailing service, commanding higher prices and attracting the right audience.
"I can't believe Im detailing Lamborghini's Now!"- Tyrone Kalu
Structured Growth:
With a streamlined process and strong branding, Tyrone’s business is no longer just a hobby—it’s a scalable venture with unlimited potential.
